Microsoft has been working hard to stay afloat in the markets of hardware, especially when it comes to the Microsoft Mobiles division.
It is now common knowledge that Microsoft has been facing a really hard time when it comes to the mobile phone markets, and the company was losing out on the number games when it was revealed a few months earlier that Microsoft has made a loss of $8 Billion USD in the mobile phone markets.
On top of that the next news to break out was Microsoft letting off 7800 people across the globe as a move to cut costs. As we write, the company is looking forward towards axing another 1000 jobs.
It has been a tough time for Microsoft, and amidst rumours of shutting down the division or selling it off, Microsoft has remained quite strong and has been firm on their decisions to release more phones under Microsoft Mobiles.
The company, which has been known to be the undisputed king of the software markets, has been quite new when it comes to the world of hardware technology.
Microsoft’s venture into the hardware business was marked by the announcements where they revealed their upcoming Lumia mobiles, the surface pro 4 and surface book, the Microsoft band, and talked about the Hololens coming soon. Microsoft made some major announcements which was a clear foot forward towards hardware division.
Off late, they have been working on developing the surface division, too.
Microsoft has recently noticed that the Surface and Surface Pro devices have been doing well in the markets, and have now released an addition to the series – a laptop in the name of ‘Surface Book’. It is now being rumoured that Microsoft plans to add a third device in the surface series, and that will be a phone!
Microsoft’s next major phone will not be releasing under the Lumia branding, and in all likelihood, will be the ‘surface phone’.
Much like the other devices in the surface series, the phone too, is expected to be a beast of a device and will feature some really massive specs, likes of which have never been seen before in the mobile phones markets.
The Surface Phone is reportedly being worked upon under the codename of ‘Juggernaut Alpha’ in the company.
The rumours indicate the phone to release with 4GB RAM and there have been hushed whispers that talk of the Skylake, though it remains a major impossibility at this point of time.
What are your expectations from this device upon its release? Do you think it will be a success, or is the mobile phones division doomed to fail?