Snapchat has already embarked upon its journey of having people involved in the whole business indirectly. To give shape to this, in its next initial public offering or IPO, the company is finally getting ready to give some of its shares a way to the people. Although this has been set out for around the month of March in 2017, people have already started planning as to how they wish to invest in getting new shares. This report has been calculated by Bloomberg and they have denoted that the chances of having an IP you are quite high because the company is expecting less than 1 bilion US dollars in revenue.
By having shares rolled out to public , the company has proved that the C E O of decision of not selling its operations to Facebook in the year 2013 has finally paid off and although the movie was criticized in tech forums across the globe and by some financial experts , there is no doubt that today this decision has alone caused the company to grow from just a startup venture to a big brand altogether. This also means that the IPO will be quite big and husband estimated to Be Anything between 25 and 30 billion US dollars but chances are that the total value is even higher. No one had ever imagined that when the application was offered 3 bilion in terms of sales in 2013 to Facebook, its decision to turn this lucrative offer down would Fetch the company profits almost 10 times more than what was initially promised.
Needless to say, this growth has been credited completely to its innovative ideas and a new approach towards social networking. Snapchat has moved from nearly an application to the status of a hardware accessories manufacturer as well which can be shown by its recent launch of a smart sunglass called the Snapchat spectacles.
Undoubtedly this product is going to be a very popular one down the line and with more search innovations and away, people would start heavily using Snapchat for its various functionality. Although it faces stiff competition from Facebook and Instagram it has still got a lot of room for improvement. As of now Instagram has more number of followers in Snapchat does but if development’s continue this way and if the initial public offering in terms of shares is also made two people then Snapchat may start earning much more than what it is earning right now.