India has been becoming a marketplace for a large number of companies to come in and start selling their products.
Off late the country has seen some economic improvements and it is clearly visible in their purchasing power.
The Indian economies have slowly been opening up and people are now willing to spend with a more open hand than ever before.
A large number of foreign names have been starting off while older names too, have been rebranding and coming out with new products.
Videocon has been one of the largest global names when it comes to electronics.
Who can ever forget the iconic Videocon devil claiming it to be owner’s pride and neighbours envy!
The company has been coming out with mobile phones off late, and has been doing fair enough in the market.
An increasingly large number of companies have been coming out with value for money marketing for Indian markets and low-cost, high-value phones have been trending in the Indian markets.
Videocon, too, has joined the race and has become a part of the ‘value for money’ movement, coming out with low cost phones which offer high value when it comes to specs.
Though Videocon’s phones aren’t that popular in the markets, it is well expected that the company performs better than what targets they’ve been setting for themselves.
After the Indian Prime Minister flagged off the Make in India movement, a large number of companies have launched their phones, and following the same lines, Videocon, too has come out with their latest phone – the Videocon Z55 dash.
The smartphone has been given a maximum retail price of Rs. 8,499, but is available exclusively on Flipkart at Rs. 6,490.
The Videocon Z55 Dash will be available in Black/ White, and White/ Chrome colour variants.
The Android 4.4.2 KitKat-based Videocon Z55 Dash comes with dual-SIM (GSM+GSM) support.
It features a 5-inch HD (720×1280 pixels) IPS display with Dragontrail X Glass, and is powered by a 1.4GHz octa-core processor alongside 1GB of RAM.
It includes 8GB of inbuilt storage that is expandable via microSD card (up to 32GB).
The Videocon Z55 Dash features an 8-megapixel autofocus rear camera with LED flash, while also housing a 5-megapixel front-facing camera.
The rear camera lens is made of Corning Glass with ‘dual anti-reflective coating’.
Connectivity options on the smartphone include Bluetooth 4.0, Wi-Fi, Micro-USB, GPRS/ EDGE, GPS/ A-GPS, and 3G. It packs a 2200mAh battery and includes ambient light sensor, and proximity sensor.
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