Apple has been a company which has been around the markets of technology for quite a long while now. The company has been introducing many changes in the markets of technology and has been an innovator in product design and user experience over the years. The company has had record breaking sales in the recent years, and has been known for their excellence in the markets of mobile phone sales. Apple, after leading the markets for nearly 4 years, has now stepped second to give way to Alphabet. However, the company is now innovating their pricing strategies as the iPhone 5S price has now been dropped to record lows.
The iPhone 5s price drop had been anticipated by many since quite some time. The speculations rose especially after the company came out with the iPhone SE. This iPhone 5s price drop is actually the third such price drop for the iPhone 5s, as the first one came out after the iPhone6 6 and the second one after the iPhone 6s. This third iPhone 5s price drop has come out after the release of the iPhone SE.
This price drop has now taken the iPhone 5s to incredible lows, and for those who are actively looking forward to purchase an iPhone device, the price is never going to get lower than this.
Apple intends to convert the users of South East Asian nations into becoming first-time Apple users, and with this iPhone 5s price drop the company is hopeful they can make them taste blood. The company is looking at the price drop as more of a customer acquisition cost, and the iPhone 5S price dropping to $200 is one of the biggest price related innovations ever made by an iPhone.
Especially considering that the iPhone has always been projected as a premium device, this price drop does mean a lot.